Effortless Trust: Turning Text Messages Into Powerful Google Reviews
Gablab came to AdsVenture with a groundbreaking idea simplify the review process by using just one keyword and a text message. We helped transform this smart concept into an intuitive digital experience that instantly connects brands with their happiest customers, driving credibility and growth.
ABOUT THIS PROJECT
Gablab is changing how businesses collect reviews and build trust. With a simple, no-fuss platform that links customers directly to Google reviews via text, Gablab removes all the usual hassle and replaces it with a seamless, fast, and effective solution.
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SCOPE
Web Development
UI/UX Design
Content Marketing
Messaging & Copy
Marketing Strategy
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REGION
Global
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AUDIENCE
Canada
United States
Gablab – Making Word-of-Mouth Go Digital
With a 95% response rate, Gablab was built to help brands stop chasing reviews and start collecting them passively, effortlessly, and at scale.
AdsVenture stepped in to transform a new concept into a must-have tool — all while keeping the user experience ridiculously simple.
Scope Of Project
Define a clear user journey that simplifies an unfamiliar behavior
Design a lightweight, mobile-first interface that loads instantly
Build a custom frontend + backend platform with minimal friction
Craft copy that educates, motivates, and converts in seconds
Develop scroll-based UX that moves users from interest to action
The Effort
We started by mapping the entire journey. This wasn’t just a website it was a tool demo, onboarding flow, and explainer all rolled into one. Before writing code, we wireframed a flow that got users from curiosity to clarity fast.
Our UI was intentionally minimal. Clean layout, large tap targets, simple icons optimized for mobile from the ground up. We knew most users would land via mobile and make snap decisions, so load speed and clarity were non-negotiable.
Copy was our silent salesman. Every word was chosen to turn skepticism into understanding and drive action without fluff. We didn’t explain we showed.
The Challenge
Gablab wasn’t just launching a product it was introducing a brand-new user behavior: text-based review collection. That meant every second counted.
The biggest risk? Confusion. If users didn’t instantly get the "aha" moment, they’d bounce. And because this tool worked across industries from plumbers to dentists to D2C brands — it had to feel universal and obvious.
AdsVenture had to simplify the tech, streamline the pitch, and build a user journey that made people go: “Why didn’t I think of this?”
Satisfied
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+Partners
Generated
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M+Revenue for Partners
Average ROAS
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XAcross Platforms
#1
Marketing Agency
UNITED STATES
Our Conception
Our vision was to create an experience that taught itself. Gablab was smart tech — but it needed a dumb-easy interface. We had to explain the "why" and "how" in under 10 seconds — no jargon, no fluff, no funnel.
Here’s what we set out to do:
Focus on a scroll-based user journey that explained the tool in real-time
Build a visual and interaction model that felt instant and familiar
Write copy that sold value at a glance, not paragraphs
Design for mobile-first behavior, with tap-to-understand UX
Let the tool sell itself and get out of the user’s way
We made it so simple, users didn’t feel like they were “learning” anything just using it naturally.
Hi, I'm Elizabeth Moore, the Founder, Head of Growth of AdsVenture. Don’t hesitate to reach out to me anytime – I’m here to answer all your questions!
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